Wellness Business Bootcamp: Whole Series (6 months)

This series is designed to help you move from idea to reality: creating a wellness based business from scratch! Lily has been a successful entrepreneur many times over: web stores, consulting businesses, talent agencies, brick-and-mortar shops, a clinician, an educator, and more. She can tell you how to build a (successful) business from the ground up. She can also help you avoid the pitfalls many entrepreneurs face.

No need to reinvent the wheel! Learn over 6 months and do your homework around that month's topic to build your business! 

This is a community based class- and we will get cheer one another on as we do the hard work of birthing a business. Share in your cohort's joy and sorrows! Support one another! Network!

Month One: April 27

Your business idea, birthed!

Pitch the room and get questions to help you define your plan. 

What's your "elevator pitch"? Your mission, vision, goals? 

Will you offer goods, services, or both? 

Do you know which corporate structure would work best for you? 

How do you get funding (or should you)?

What should you NEVER do when starting out?

Month Two: May 25

Let's Make It Real

How to create a budget and realistic timelines/deadlines 

Register your business and pick a corporate structure 

Set up financials 

Decide on your internet presence

Learning all the moving parts that running a business involves: daily, weekly, monthly, quarterly and annually.

Month Three: June 22

Who's Your Team? 

Can you do it all yourself?

Business partnerships vs sole proprietors with employees or contractors

Recruiting to Your Weaknesses

Accountability, 

How to outsource stuff. 

Month Four: July 27

Marketing

What's your brand?

Envisioning a logo

Do you market acknowledging your competition or do you market as an original/unique business? 

Digital and meatspace marketing strategies, 

Social Media- which  channels?

Website enhancement

Email marketing, 

Advertising or no?

Month Five: August 24

Being Community Minded

How wellness businesses take their places in the community

Creating the win-win through collaborations

Creating community partnerships

Donations as a visibility strategy

How can you serve?

Month Six: September 28

Bringing It All Together (Presentations!)

Debut Your websites

Show us an ad or newsletter

Share social media channels

Give us your elevator pitches

Schmooze and Show off!